So many wonder what the benefits of running a blog are, either for personal use or for business purposes. I can't stress enough how important it really is. A blog is a space for you (whether personal or business) to show off your knowledge, your skills, and find others who are interested in the same topcis. Blogs also boost your search engine optimization so your target audience can find you online.
Facebook IPO: Not Focusing on Advertiser's Needs
Today, pay per click is an extremely popular concept, especially for start-up businesses. Pay per click allows you to target your audience by geography and keywords or key phrases. This is some powerful information seeing as though if someone is searching for a term that is directly related to your business, this will put your website right at the top of their search. Therefore, giving you a great deal of power to get highly targeted leads to your website. Check out these three important steps to follow when first starting your pay per click campaign.
Webmaster Radio Roving Reporter, Dana Todd interviewed Benoit Vatere (VP, Distribution Network, LookSmart) at SES SF. In this brief interview Dana and Benoit discuss LookSmart's unique perspective on translating user intent into enhanced conversion rates. Benoit goes on to describe how LookSmart's Tier 1.5 initiatives equip advertisers with advanced technology and traffic quality at low PPC prices.