Holiday Keyword Expansion
It's not too late for paid search advertisers to make last minute keyword changes in anticipation of the holidays! To help, LookSmart has compiled a list of over 8,000 PPC keywords relating to the following categories:
The Lookout: Insights on the PPC Marketplace
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December 6, 2010
November 16, 2010
Holiday Keywords: Thanksgiving, Black Friday and Cyber Monday
Holiday Season is officially upon us, and many search marketers are making final adjustments to their keyword lists to accommodate the uptick in holiday-related searches. To assist in this effort, LookSmart has compiled a list of over 35,000 keyword ideas, including ones for Thanksgiving, Black Friday and Cyber Monday.
We also have lists prepared for specific categories like Toys, Clothing, Home, Electronics and Holiday Items.
If you would like us to send you the keyword list, please email us with the subject line "Send Me Holiday Keywords" and we will get it to you right away.
April 30, 2010
Video Blog: How SMBs Can Leverage Search
As promised, here's another video blog from the ad:tech San Francisco expo hall floor. In this segment, Allen Hammock offers tips on how SMBs can effectively leverage search marketing.